How website ranking can be improved by using dofollow internal linkĪs per Google webspam team head Matt Cutts, we should use rel=”dofollow” for internal page linking as it lets flow the page rank to other webpages and improves the overall website ranking. In this case 20% of link juice is of no use and remaining 80% link juice will get divided among 8 dofollow backlinks. Let me explain this with an example- Suppose one of my webpage has 10 links pointing to other websites and out of these 10 links, two links are nofollow (rel=”nofollow”). How rel attribute controls flow of page rank “PageRank sculpting” The same rule applies for internal links too. So if a webpage has two links pointing to same page of other website and out of 2 links, first is nofollow and 2nd one is dofollow then Google bot consider the first link and ignores second one, so in such scenario dofollow link gets ignored by bot and no link juice passed. If multiple links are pointing to the same webpage then Google bot considers the first link and ignore others. Multiple Dofollow links from same webpage » Content ranks higher for multiple keywords. » Improves blog authority in Google eyes.

So in order to get Good page rank you must build dofollow backlink (instructs spiders/bot to follow this link). If you are a newbie you may wonder to know that a nofollow link doesn’t pass link juice thereby it doesn’t influence your Google page rank. To improve Google page rank, you must get quality backlink. For them the Rel tag should be set as “nofollow”.

Rel Dofollow – All three above links are dofollow, which means if a link doesn’t have a rel attribute then it’s a dofollow link. On the other hand, a nofollow link must have been marked as REL No follow tag.īoth the above links are nofollow. Link ‘ rel attribute‘ defines the type of link and by checking this attribute you can very well judge whether it’s a dofollow link or nofollow link. Simple basic HTML can help you regarding the same. How to identify dofollow link?įor identifying it, you don’t require any advanced coding knowledge. Only Dofollow links pass link juice to the linked webpage and influence the target’s page rank. The term dofollow link was introduced in 2005 by Google, to reduce the search engine spam indexing and to improve the search engine results.

Dofollow backlink checker